We start by analyzing if the math works — ROI scenarios, deal economics, conversion assumptions. Then we build the plan, set the KPIs, and execute aggressive outreach. Every month, we track actuals against projections together. Strategy to execution to accountability — the full sales cycle.
Most firms buy a list and start dialing. We build the entire strategic foundation.
Each phase builds on the last. Nothing is wasted. Everything compounds.
Complex sales across industries. We adapt to your market.
Every conversation produces six types of value — meetings are just one of them.
The primary outcome. When a prospect is qualified and interested, we book the meeting directly onto your calendar. This is the metric everyone focuses on — but it's only one piece.
Every conversation produces intel. We learn whether the account is a fit, what their current situation is, who the real decision-makers are, and where they are in their buying cycle.
We collect data on competitor usage, budget cycles, pain points, technology stacks, and objections — giving you a real-time pulse on your market that informs every part of your business.
We document the organizational structure within target accounts — who reports to whom, who influences buying decisions, and who the internal champions could be.
Every "no" has a reason. We document objections, competitive mentions, and prospect feedback — giving your product, marketing, and leadership teams real voice-of-market data.
Not every account is ready today. We categorize every touched account: ready now, revisit in 30/60/90 days, long-term nurture, or disqualified. Nothing goes to waste.
For every key target account, we identify and map the entire buying committee — so you engage the right people at the right time.
Every stakeholder identified, engaged, and tracked
Every relevant contact identified and added to your CRM. We research titles, reporting lines, and responsibilities across the org.
Personalized outreach launched across multiple channels. Each contact receives messaging tailored to their role and priorities.
Active conversations happening. Replies, opens, and interactions tracked so you know exactly where each relationship stands.
Qualified meetings on your calendar with the right people. Full context and conversation history handed off so you walk in prepared.
Unlike traditional firms where the data disappears when the engagement ends, our clients retain full access to every piece of intelligence generated.
Every sales call is recorded and accessible. Your team can listen to real conversations with real prospects — hearing objections, questions, and reactions firsthand.
When you hire reps down the road, you don't start from scratch. Hand them hundreds of recorded calls showing exactly how to sell into your market — what works, what doesn't, how prospects respond.
Every touchpoint, qualification status, contact detail, org chart note, and conversation summary — documented and exported. Your market intelligence database that appreciates over time.
Objection patterns, competitive intelligence, buyer sentiment, pricing feedback, technology stacks — compiled from real conversations. Data that informs product, marketing, and executive decisions.
Think about this: When you eventually bring sales in-house, your new reps won't be starting cold. They'll have a library of real calls, a mapped market, qualified accounts with full history, and proven messaging — all built during our engagement. We don't just generate pipeline while we're here. We build the foundation your sales organization runs on long after.
Everything we build during strategy & discovery is compiled into one professional reference guide your reps can use every day.
Elevator pitch, key differentiators, product details, competitive intel, objection handling, and success stories — everything a rep needs to speak confidently about your business.
Detailed ideal customer profile with target industries, company characteristics, buyer personas, qualification criteria, and exclusion criteria so your team knows exactly who to pursue.
SWOT analysis, competitive landscape, customer categories with pain points and objections, and reference stories that help reps position your offering against alternatives.
Framework for qualifying deals including trigger events, discovery questions, disqualification criteria, and escalation paths — so no time is wasted on dead-end opportunities.
Ready-to-use multi-channel scripts and templates for phone calls, email sequences, SMS outreach, and voicemail drops — across different scenarios and buyer personas.
Compiled from strategy & discovery work. No extra effort from your team.
Updates automatically as we refine messaging, ICPs, and objection handling.
Access from your portal or download as a professional PDF anytime.
Before a single call is made, we sit down and build the business case together. Deal economics, conversion assumptions, sales cycle — all mapped out for worst, expected, and best case scenarios. If the ROI doesn’t pencil out, we’ll tell you. If it does, we build the plan and track it together every month.
Average deal size, gross margins, sales cycle length, conversion rates at every funnel stage. We model worst, expected, and best case so there are no surprises.
Your investment vs. projected revenue, month by month. Break-even point, net profit, total ROI — all three scenarios. You see exactly what to expect before you commit.
Every month, we fill in the real numbers. Meetings booked, opportunities created, proposals sent, deals closed, revenue generated. Plan vs. actual, side by side.
Leading indicators tell you where you’re headed before revenue arrives. We track the full pipeline so you always know if the campaign is on pace.
Qualified conversations on your team’s calendar. The top of your pipeline.
Leading IndicatorMeetings that convert into real sales opportunities with buying intent.
Leading IndicatorOpportunities that progress to a formal proposal or quote stage.
Leading IndicatorSigned contracts and revenue from meetings we generated.
OutcomeActual dollars against the projected plan. The bottom line.
OutcomeFull sales cycle consulting, not just appointment setting. Most outbound firms hand off meetings and disappear. We start with the business case, set measurable goals, and stay accountable to the numbers every month. You’ll always know exactly where you stand — pipeline health, conversion rates, and whether the investment is delivering the ROI we committed to.
Before you invest a dollar, we build a full Revenue Growth Financial Model with your real numbers. Three scenarios. Month-by-month forecasts. Break-even timelines. No guesswork — just math.
Every prospective client receives a comprehensive, personalized business projection — built from your deal sizes, your sales cycle, your close rates, and your market. This isn't a generic pitch deck. It's a complete financial model for your outbound investment.
We start by agreeing on the numbers together — your average deal size, gross margin, sales cycle length, and close rate. Worst case, expected, and best case. No hidden inputs. Complete transparency.
We map your full sales funnel: meeting-to-opportunity, opportunity-to-proposal, proposal-to-close. Each conversion rate modeled across all three scenarios so you see exactly where revenue comes from.
Your revenue target reverse-engineered into exactly how many meetings, deals, and pipeline you need each month. No ambiguity — a clear mathematical path from investment to return.
A complete projection showing cumulative revenue, cumulative cost, net profit, and ROI for every single month of the campaign — across worst, expected, and best case scenarios.
Know exactly which month your investment pays for itself. See total revenue, total cost, cost per acquisition, and net profit laid out clearly for each scenario. No surprises.
Campaign-period cash flow is just the beginning. We calculate the true lifetime value of every customer acquired — showing the real long-term ROI when you factor in retention, renewals, and expansion revenue.
Every client gets a month-by-month pipeline tracker — plan vs. actual for meetings booked, opportunities created, proposals sent, deals closed, and revenue generated. You always know if we're on track, ahead, or need to adjust. Total accountability, every month.
Most outbound firms ask for a retainer and promise "meetings." We sit down with you, build a complete financial model using your real numbers, show you exactly what to expect in worst, expected, and best case scenarios — and then hold ourselves accountable to those projections every single month. You get the full financial model before you spend a dime.
Get Your Free Revenue Growth ModelTell us about your business. We'll build a revenue strategy for your market.
3-month pilot. No long-term contracts.